Granted the price of it new will be high and the people who are dead set fans wont care. Give it 6 months after it comes out and the price will drop. The XSC weapon light was originally 350 for a rechargeable weapon light. Now you get them around 225 or less.
SureFire is very strict with Authorized Dealers discounting their wares.
Huge but surprisingly quiet scandal in New York City back in the late 1990s and early turn of the century. SF caught a bunch of their A.D.s with Brick & Mortar shops discounting SF lights. A.D. status instantly revoked! Inventory of SF lights, immediately bought back. Apparently Inova (before having been acquired by Nite-Eze) found out about the situation. Offered those former A.D.'s Inova A.D. status. And, they took it! It let them keep selling American lights to their customers.
At the time, I worked in Manhattan. One day returned to all of my favorite shops for buying SF lights.... Found out that only two of them still did. One out of business now, the other one still there.
If you see a discounted New in Box SureFire light
not being sold by a private individual, there's likely some shadiness involved.