Of course I would like to pay less too, but to me they're still worth it. But I'm a bit of a fanboy I guess.
I tried several different brands before I bought an S10 and as it turns out the Olight S-series just works for me. Their UI and form-factor just happen to match my needs perfectly where all others I've owned have left me unsatisfied in some sort of way. And they seem pretty bomb proof. My cat has knocked my S10 off a 3 foot high bedside table on to a hardwood floor on daily bases for the last two years now, trying to get me to wake up and feed him, and it still hasn't stopped working, lol. It's not that much money if it lasts a lifetime, or even just half a lifetime.
But different strokes for different folks I guess, don't buy 'm if you think they're not worth it.
If you do need help with shipping just send me a pm, I'd be happy to order one for you and ship it to Ireland if needed be.
I think the Smini is worth it it if it suits your needs. The special editions are a little higher in price but it adds a little fun with the different versions. I would guess that we will eventually see a standard model with a lower price like the S1 anyway. I don't see Olight as being any more expensive than similar brands and it comes down to what works for each of us just like you said.