Yeah I don't really expect Zebralight to do anything revolutionary with this light style, but they don't need to. Most mega-lumen soda can lights are really impressive at turn-on, but they drop in output so fast that they might as well not be 9000 lumen lights at all. Big lights need sophisticated regulation, not simple timed stepdowns. Zebra's super efficient drivers and PID regulation automatically puts them in a position to do it much better than most of them, I think.
The only exception may be the Meteor, which is probably still the "best" soda can light on the market. And with the Meteor v2 being teased at 17,000 lumens it may be hard to beat. But Zebra doesn't have to be the brightest to be a compelling and successful product.